Today, the line between technology and living is so blurred that you can innovate technology without actually playing with a motherboard or writing code. Retro artifacts mashed with modern trends has become a new way to design and imagine new products. The tension is what makes it interesting.
Fashion in particular has used technology as a tongue-in-cheek and ironic mockery of the toys of yesterday. Boom boxes, cassette tapes and floppy disks, styled as ipod cases, handbags, or jewelry opens up a new way to think about product innovation.
‘Old’ is an easy shortcut to ‘New.’